Social Media Channel Development & Branding

 

OrganikSEO’s small business specialists understand how to leverage social media channels to help small businesses effectively compete with even the most well established brands.  Our services include:

Facebook Fan Page

  1. Define or improve content organization and tab structure.
  2. Leverage content assets (images, multi-media, etc.) to appeal to intended target audience.
  3. Create widgets with SEO and cross platform compatibility in mind from the very beginning.
  4. Review/refine editorial content used throughout the Page. (May include coordination of content providers and copywriting services.)

 

Custom Twitter Page

  1. Create branded background that includes logo, website, blog and social media information.
  2. Ensure client/company/product/service is appropriately listed in Twitter directories through a keyword focused bio.
  3. Create customized Twitter lists with Twitter accounts that are relevant to your followers ie: client experts, client bloggers, client resources.
  4. Leverage Twitter third party applications to improve efficiencies in posting, monitoring, shortening URLs and managing workflow. (To be continued in Social Media Efficiency phase).

 

Custom YouTube Channel

  1. Create branded background to include logo website, blog and social media information.
  2. Ensure client/company/product/service can be found in searches by creating a keyword focused bio
  3. Post favorite, relevant videos on homepage
  4. Insert custom links on YouTube page (if relevant).
  5. Help secure additional video content if needed. (May include coordination of video production specialists.)

 

Efficiency Tools/ Syncing

  1.  
    • Properly sync blog posts with social networks.
    • Set up alerts to provide notification when the client/company/product/service is discussed in Social Media to enable timely response.
    • Set up Twitter applications that allow 1) multiple users, 2) posting of future, scheduled tweets and 3) URL tracking.
    • Set up selective status updates that sync Facebook posts with Twitter feeds.
    • Sync YouTube Channel to Facebook and Twitter.
    • Set up tools that enable the update of social media accounts via mobile devices.